Are you struggling with your sales and marketing process? Get a proven, battle-tested webinar consulting system that includes:
- Marketing Assessment
- Prospecting Strategy
- Presentation Design
- Follow-up and Automation
- Content Marketing Strategy
The Smart Webinar consulting program has four stages, each designed to transform.
Stage 1: The Preparation
We’re going to dive in to your current sales and marketing strategy and see what WORKS and what doesn’t. Are you targeting the right customers in the right way?
Then, using a “hub-and-spoke” marketing model, we’re going to discover where webinars fit in your process so that you can get maximum results.
We’ll also identify any bottlenecks in your process that may be preventing sales without you even knowing it.
Stage 2: The Presentation
Let’s face it: Most webinars are boring and generic. Despite being one of the most powerful sales tools on the planet, webinars aren’t “one-size-fits-all”. You’re going to stand out with an appealing, targeted presentation for your audience.
What goes into a killer webinar presentation? It may be different than what you think. During this stage, we’re going to dig into the psychology of your buyers so that we can craft the EXACT message that will resonate with them.
- Using customer psychology to pre-sell your product before you ever say a word.
- “No-brainer” offers that don’t damage your brand (or your price!)
- The “turbo-charge” Q&A model that keeps your presentation lively and engaged.
Stage 3: Outreach
“How DO you get people on webinars?” is the most common question I get. And for good reason—without an audience, you’re just talking to yourself.
Using a multi-prong outreach method, we’re going to drive traffic to your webinar and turn them into live prospects. We’ll use email, online ads, organic social media to get you the maximium ROI possible.
This is the exact approach I’ve used to get thousands of webinar attendees on calls, while barely spending a dime on marketing.
Stage 4: Maximizing Your Profits
The sales don’t end with the webinar. In fact, they are just beginning. Follow-up is the most important part of a B2B webinar funnel. An overwhelming majority of sales will come in the days and weeks AFTER the presentation.
We’ll also leverage content marketing and automation to create a truly “evergreen” system for your business.
Questions? Fill out the contact form below for a free, no-obligation consultation.